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A national promise to make Fair Play practical.

Motshameko o Phepa turns responsible gambling policy into visible, useful action in communities across Botswana.

What it is

Public education with a human face.

Motshameko o Phepa—Fair Play—is the Gambling Authority’s flagship community-facing programme for responsible gambling education, early prevention and connection to support. It recognises that people do not experience gambling harm in isolation. Families, schools, workplaces and communities all have a role in building understanding, reducing stigma and making it easier to ask for help.

The programme therefore goes beyond one-off awareness. It creates regular points of contact through trusted local settings and uses what communities share to improve future information and interventions.

A Kgotla community engagement led by the Gambling Authority
Community-led by design

We begin by listening.

Our purpose

Protect, equip and connect.

Every activity is designed with three clear outcomes for the public.

01

Protect

Help people recognise risk early and reduce exposure to gambling-related harm, especially among young people and vulnerable households.

02

Equip

Give Batswana clear facts, practical self-management tools and the confidence to discuss gambling without shame.

03

Connect

Make the 19777 helpline, exclusions, counselling and referral pathways easier to understand and access.

How it works

A cycle of meaningful engagement.

The programme treats outreach as the start of an ongoing relationship, not the end of a campaign.

Go where people are

Kgotlas, schools, workplaces, tournaments and public events become accessible points of contact.

Share useful knowledge

Plain-language guidance covers risk, myths, warning signs, safer choices and available services.

Open a support pathway

People can move from awareness to confidential help through 19777, counselling or self-exclusion.

Improve with evidence

Aggregated themes and engagement patterns help shape the next programme activity and public message.

Our principles

Built for trust.

The programme is welcoming to anyone affected by gambling—whether personally, through a family member, or as part of a wider community.

✓
Respectful and non-judgementalWe talk with people, not at them.
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Clear and accessibleInformation is practical, plain-language and relevant to local settings.
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Safe and confidentialSupport pathways protect dignity and personal privacy.
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Evidence-ledLearning from the field strengthens prevention and public policy.
Recognition

Honoured for leadership and community impact.

Verified honours recognising responsible gambling leadership, public education and player protection — our evidence of impact.

2024

Best Responsible Gaming Program Award in Africa

Presented at the Gaming Tech Africa Summit in Nairobi.

2026

Africa Responsible Gaming Leadership Award

Presented at the Africa Gaming Expo in Lagos.

2026

Continental Commitment & Impact Award

Presented at the Gaming Tech Africa Summit in Nairobi.

See the programme in action.

Explore the seven initiatives that bring Fair Play to communities across Botswana.

Explore initiatives →